LO SCHERMO DELL’ARTE BRANDING PROJECT

What is a creative and innovative way to represent this film festival

The Lo Schermo dell’Arte Film Festival is a film festival that takes place in Florence, Italy. With this rebrand project, I decided to create a brand identity that correlated with the concept of a zoetrope. Moving picture goes by in a flash and each frame represents a different film.

2025, Leave Behind Project, Richmond, VA